illustration-ux-how-to-create-an-efficient-phone-conversion-funnel

UX: how to create an efficient phone conversion funnel

More than a fancy trend, UX (for User Experience) aims at better guiding online visitors through your pages. First, this...

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Cojecom agency raises clients’ ROI by spotlighting inbound call data with Call Tracking

Cojecom is a communication agency founded in 2003 next to the French city Lyon. They started going digital in 2010,...

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Analyze your callers’ online journey for efficient marketing

What makes real sense for companies to grow sales today is offering their online visitors a relevant experience. This means...

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Google launches Google Analytics 4 (GA4)

At the end of 2020, Google officially launched Google Analytics 4, also nicknamed GA4, the newest Google Analytics version. Obviously,...

illustration-how-to-make-your-business-number-shine-on-your-website

How to make your business number shine on your website

In average, a website’s lifetime is from 3 to 5 years. Of course, several factors such as nature of the...

Happy New Year 2021 from Dexem Team

Happy New Year 2021

On behalf of the entire Dexem Team, I wish you a happy new year 2021! And we would like to...

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3 reasons to start doing Inbound Marketing right now

Only a few seconds to read us? Here is a straight-to-the-point version of this article! In 2006, Brian Halligan and...

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Upgrade your campaigns with Call Tracking & Google Analytics integration

Measuring performance comes central when talking about your marketing goals. More and more marketers are focusing on their ROI as...

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Why is Call Tracking a rising star in marketing analytics

To appeal to customers’ changing habits and expectations, marketers are more than ever focusing on digital communication. They manage to...

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